About the Role
Xiaomi Technology was founded in 2010 by serial entrepreneur Lei Jun, who believes that high-quality technology doesn't need to cost a fortune. We create remarkable hardware, software, and internet services for and with the help of our Mi fans. We are looking for a talented Social Media Specialist to join our vibrant team in Nigeria to elevate our brand visibility, manage influencer partnerships, and execute impactful online and offline campaigns for Xiaomi and POCO.
Key Responsibilities- Develop and execute comprehensive social media strategies across Instagram, Facebook, TikTok, YouTube, and X while managing content calendars for consistent brand communication.
- Plan and execute integrated digital campaigns for product launches, tracking performance, evaluating ROI, and optimizing for better engagement.
- Build and manage a diversified media and KOL ecosystem, leading end-to-end PR and influencer campaigns from budget negotiation to performance evaluation.
- Produce high-quality communication materials including press releases, media kits, and product narratives tailored to the local market.
- Plan and execute offline marketing activities such as product launches, fan events, and campus activations by coordinating with vendors and stakeholders.
- Manage marketing budgets, track project expenditures, review quotations, and optimize resource allocation for maximum cost efficiency.
- Monitor market trends, competitor activities, and consumer insights to identify growth opportunities and provide actionable recommendations.
- Proven experience in social media management, digital marketing, PR, and integrated marketing campaigns within the Nigerian market.
- Strong understanding of content marketing, social media trends, and influencer marketing ecosystems.
- Demonstrated success in planning and executing both online and offline marketing activities.
- Strong project management, communication, and stakeholder management skills with exceptional vendor coordination abilities.
- Good analytical skills with the ability to interpret marketing data, media sentiment, and competitor insights.
- Genuine passion for the tech industry, smartphones, and consumer electronics.
- Competitive salary package with performance-based incentives.
- Health insurance coverage and wellness benefits.
- Opportunities for professional growth and global training within a leading multinational tech company.
- Employee discounts on cutting-edge Xiaomi and POCO products.
- A dynamic, innovative, and inclusive work environment with passionate tech enthusiasts.