About the Role
Radio Now FM, a leading public service media company dedicated to delivering factual, nuanced, and balanced Nigerian-focused programming, is seeking a dynamic Senior Sales and Business Development Associate. In this hybrid role based in Lagos, you will play a pivotal part in expanding our commercial footprint by securing advertising, sponsorships, and strategic partnerships that align with our core values and mission.
Key Responsibilities- Identify, prospect, and secure new revenue-generating opportunities with corporate advertisers, sponsors, and institutional partners.
- Nurture and manage existing client relationships to ensure high retention and long-term account growth.
- Develop compelling sales pitches, commercial proposals, and integrated campaign strategies spanning radio, digital, and live events.
- Collaborate closely with programming, marketing, and finance teams to design branded content and commercial solutions.
- Negotiate favourable commercial terms while maintaining the integrity of Radio Now’s public service mission.
- Maintain an active sales pipeline, meet or exceed monthly and quarterly revenue targets, and prepare accurate sales forecasts and performance reports.
- Bachelor's degree in Business Administration, Marketing, Communications, or a related field.
- Minimum of 4-6 years of proven experience in sales, account management, and business development, preferably within the Nigerian media or advertising industry.
- Exceptional negotiation, presentation, and proposal-writing skills with the confidence to pitch C-suite executives.
- Strong understanding of the Lagos and broader Nigerian media, corporate, and advertising landscapes.
- Proficiency in CRM tools, sales forecasting, and market trend analysis.
- Outstanding written and verbal communication skills with a collaborative, mission-driven work ethic.
- Competitive salary and performance-based commission structure.
- Hybrid work arrangement offering professional flexibility.
- Opportunity to shape the commercial strategy of a respected public service media organisation.
- Health insurance and professional development support.