About the Role
ARM Life, the insurance subsidiary of Asset & Resource Management Company Ltd (ARM), is seeking a Sales Operations Analyst to strengthen our sales organization. As one of Nigeria's largest non-bank financial services firms managing over N500 billion in assets, we are looking for a detail-oriented professional to optimize our sales operations and drive strategic growth across our client segments.
The Sales Operations Analyst will serve as the operational and analytical backbone for our sales team, ensuring alignment between sales activities, client acquisition targets, and strategic objectives while maintaining compliance with internal policies and regulatory standards.
Key Responsibilities- Manage and optimize the firm's CRM platform for data accuracy, ensuring leads, client interactions, and conversion data are consistently updated and properly segmented
- Map, document, and improve end-to-end sales workflows across subsidiaries; identify bottlenecks in onboarding, lead routing, and deal closure processes
- Develop and maintain sales performance dashboards tracking KPIs, AUM growth, product penetration, and conversion rates across assigned segments
- Coordinate sales review meetings, maintain product material repositories, and support new staff onboarding and system training
- Manage incentive tracking, commission calculations, and reward systems against performance metrics
- Partner with Product, Marketing, Finance, IT, and Compliance to align campaigns, develop data pipelines, and ensure regulatory compliance in sales documentation
- Recommend process automation solutions and collaborate with IT to implement CRM enhancements
- Conduct pipeline analysis and forecasting to guide strategic decision-making
- Advanced proficiency in Excel and Power BI with strong data visualization and storytelling abilities
- Knowledge of CRM platforms such as Salesforce, Zoho, or Microsoft Dynamics
- Understanding of investment products including mutual funds, bonds, equities, trusts, and estate planning
- Strong analytical skills with ability to interpret data for commercial decisions and KPI tracking
- Excellent communication, presentation, and cross-functional collaboration abilities
- Process improvement and project management experience
- High integrity with strong confidentiality and organizational skills
- Proactive, commercially minded, and detail-oriented approach to work