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Marketing Officer (Entry Level)

Integrated Health Care Limited | Kano, Nigeria

Full-time Posted today 0 views

About the Role

Integrated Health Care Limited is a leading provider of affordable and reliable health insurance plans designed for individuals, families, SMEs, corporate organizations, tertiary institutions, and communities across Nigeria. We are currently seeking a dynamic, results-driven, and creative Entry Level Marketing Officer to join our growing team. In this role, you will play a crucial part in expanding our brand visibility, engaging potential clients, and communicating the value of our comprehensive healthcare solutions.

Key Responsibilities
  • Assist in the development and execution of innovative marketing campaigns to promote health insurance products.
  • Manage social media platforms, create engaging content, and monitor digital marketing channels.
  • Support the implementation of basic SEO strategies, email marketing campaigns, and website content updates.
  • Conduct market research to identify emerging trends, competitor activities, and new business opportunities within the Nigerian healthcare sector.
  • Collaborate with the sales and customer service teams to produce marketing collateral, brochures, and promotional materials.
  • Represent Integrated Health Care Limited at corporate events, community outreaches, and promotional activations.
  • Track and report on marketing metrics using Google Analytics and other digital tools to measure campaign effectiveness.

Qualifications
  • Hold an OND or NCE in Marketing, Business Administration, Communications, or a closely related field.
  • Possess 1 to 3 years of proven experience in marketing, preferably within the healthcare, HMO, or insurance industry.
  • Demonstrate strong written and verbal communication skills tailored for diverse Nigerian audiences.
  • Show proficiency in digital marketing tools, social media management, and content creation software.
  • Have a basic understanding of SEO principles, Google Analytics, and email marketing platforms.
  • Exhibit creative thinking, strong attention to detail, and excellent time management skills.
  • Display empathy, professionalism, and the ability to work collaboratively in a team-oriented environment.

Benefits
  • Competitive entry-level salary with performance-based incentives.
  • Comprehensive health insurance coverage for you and your dependents.
  • Continuous professional development and training opportunities in healthcare marketing.
  • A supportive, collaborative, and inclusive work culture that values innovation.
  • Clear career progression pathways within the fast-growing health insurance sector.

Skills

Digital Marketing Social Media Management Content Creation SEO Google Analytics Email Marketing Communication Market Research
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