About the Role
ABUAD Healthcare Limited, a licensed Health Maintenance Organisation (HMO), is seeking a creative and results-driven Marketing Officer to join our dynamic team. This role offers an excellent opportunity to contribute to expanding healthcare access across Nigeria while promoting innovative health insurance solutions to individuals, families, and businesses nationwide.
Key Responsibilities- Develop and execute integrated marketing campaigns to promote HMO products and services
- Create compelling marketing content for digital and traditional channels
- Manage social media platforms and engage with target audiences
- Conduct market research to identify trends and customer preferences
- Collaborate with sales and product teams to align marketing strategies
- Monitor campaign performance and generate actionable insights
- Build and maintain relationships with key stakeholders and partners
- Support brand development and corporate communication initiatives
- Minimum B.Sc degree in Marketing, Business Administration, Communications, or related field
- Proven experience in marketing, advertising, or related role
- Strong written and verbal communication skills
- Proficiency in digital marketing tools and platforms
- Excellent analytical and problem-solving abilities
- Knowledge of the healthcare or insurance sector is advantageous
- Ability to work independently and as part of a team
- Competitive salary package
- Professional development opportunities
- Health insurance coverage
- Collaborative and inclusive work environment