Marketing Manager

Recare | Lagos, Nigeria

Full-Time Posted today 2 views

About the Role

Recare is a leading personal style company founded in 1997, dedicated to helping Africans live beautifully through our innovative plant-based hair care, skincare, and cosmetics solutions, including popular brands like Natures Gentle Touch, Nonstop, and Hairsavvy. We are looking for a dynamic and results-driven Marketing Manager to join our team in Nigeria. In this pivotal role, you will leverage your deep consumer and industry insights to plan and execute comprehensive marketing and sales strategies, ensuring optimal product availability and robust shelf offtake across all retail channels nationwide. If you are passionate about empowering individuals to embrace their unique style and have a proven track record in the FMCG sector, we want you on our team.

Key Responsibilities
  • Develop and oversee the implementation of comprehensive brand and channel development strategies to achieve ambitious sales and profitability targets.
  • Manage, mentor, and inspire the internal marketing team while effectively overseeing external third-party platforms and agencies.
  • Plan and implement effective customer retention strategies to ensure consistent, long-term growth in sales revenue.
  • Build and maintain strong, mutually beneficial relationships with distributors, wholesalers, and major retailers Pan-Nigeria.
  • Drive channel strategy management, brand and category management, and successfully close critical business deals.
Qualifications
  • Possession of a Bachelor's degree in Marketing or a related business discipline.
  • A minimum of 10 years of solid, demonstrable experience working within the Fast-Moving Consumer Goods (FMCG) industry.
  • Currently holding a Marketing Manager or equivalent leadership position with a proven history of success.
  • Advanced proficiency in utilizing MS Office software for data analysis and strategic reporting.
  • Exceptional problem-solving, analytical, negotiation, and deal-making competencies.
Benefits
  • Competitive salary package commensurate with your extensive industry experience.
  • Opportunities for professional growth and career advancement within a leading African beauty brand.
  • Comprehensive health insurance and other attractive corporate employee benefits.
  • A collaborative, dynamic, and innovative work environment that values creativity and strategic thinking.

Skills

Marketing Strategy FMCG Brand Management Channel Management Sales Management Team Leadership Distribution Management
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