About the Role
ASA Security is a premier Nigerian security technology company specializing in special protection, consulting, and instructing for industrial, private, and government sectors. Backed by elite international expertise, we are the trusted choice for high-profile clients, dignitaries, and security-conscious organizations. We are currently seeking a results-oriented Marketing Manager to lead our marketing initiatives across digital and traditional channels, driving customer acquisition and elevating our market presence.
Key Responsibilities- Develop and implement integrated marketing campaigns across digital and offline channels to enhance brand visibility.
- Manage marketing activities spanning social media, search, display advertising, websites, and messaging platforms.
- Plan and coordinate physical activations, promotional events, market research, and community engagement initiatives.
- Collaborate closely with the Sales team to generate qualified leads and support customer acquisition activities.
- Create compelling marketing materials, promotional content, and campaign resources to bolster sales initiatives.
- Monitor, analyze, and evaluate campaign performance, optimizing strategies based on data-driven insights.
- Coordinate external partners, agencies, freelancers, and internal stakeholders to ensure cohesive execution.
- Manage the marketing budget effectively, ensuring optimal resource allocation and adherence to timelines.
- Conduct ongoing research into market developments, customer trends, and competitor activities.
- Provide regular performance updates, strategic insights, and actionable recommendations to executive management.
- Bachelor's Degree in Marketing, Business Administration, Communications, or a related discipline.
- Minimum of 3 years of professional marketing experience, preferably within a corporate or B2B environment.
- Demonstrated expertise in developing and executing performance-focused digital and offline marketing campaigns.
- Proven experience managing marketing budgets, vendor relationships, and external marketing agencies.
- Strong analytical skills with the ability to interpret campaign metrics and market data accurately.
- Exceptional project management, organizational, and multitasking abilities.
- Outstanding interpersonal and communication skills for cross-functional collaboration.
- Commercial mindset with a creative, proactive, and problem-solving approach.
- Competitive salary package commensurate with experience and industry standards.
- Opportunities for professional growth and career advancement within a leading security firm.
- Dynamic, high-impact work environment collaborating with top-tier security professionals.
- Health insurance and other staff welfare benefits.