About the Role
Work Dey HR Services is seeking a dynamic, creative, and results-driven Marketing Manager to lead our client's marketing initiatives, strengthen their brand presence, and drive customer acquisition and business growth within the travel and tourism sector.
Key Responsibilities- Develop and implement effective marketing strategies and promotional campaigns.
- Promote international travel packages, flight bookings, visa assistance, tours, and related travel services.
- Manage the company's social media platforms, website content, email campaigns, and digital marketing channels.
- Create engaging marketing content, including promotional materials, newsletters, videos, and social media posts.
- Conduct market research to identify customer needs, travel trends, and new business opportunities.
- Monitor and analyze campaign performance, customer engagement, and return on investment.
- Build and maintain relationships with clients, corporate organizations, travel partners, and influencers.
- Coordinate promotional events, partnerships, exhibitions, and brand activities.
- Collaborate with sales and operations teams to support lead generation and conversion.
- Manage the marketing budget and ensure cost-effective resource utilization.
- Bachelor's Degree in Marketing, Business Administration, Mass Communication, Tourism, or a related field.
- 5-10 years of proven marketing experience, preferably within the travel, tourism, hospitality, or aviation industry.
- Strong expertise in digital marketing, social media management, content creation, and online advertising.
- Proficiency in marketing and design tools such as Meta Business Suite, Google Analytics, and Canva.
- Excellent communication, presentation, negotiation, and organizational skills.
- A passion for travel and deep knowledge of international travel services is a distinct advantage.
- Competitive monthly salary of N250,000 to N400,000 with performance-based incentives.
- Opportunity to work in a dynamic international travel environment.
- Career development and professional growth opportunities.
- Exposure to global travel brands, destinations, and industry partners.
- A collaborative, vibrant, and supportive work culture.