About the Role
LocalBuka is transforming food discovery in Africa and the world by connecting users to affordable and authentic local dining options. We are currently looking for a creative and results-driven LinkedIn Marketing Strategist to join our innovative team in Nigeria. In this role, you will spearhead our professional networking and B2B growth initiatives, positioning LocalBuka as the leading platform for local culinary experiences.
Key Responsibilities- Develop and execute comprehensive LinkedIn marketing strategies to increase brand awareness and drive user acquisition.
- Create engaging, high-quality written and visual content tailored for LinkedIn audiences, including industry insights and company milestones.
- Manage and grow our professional network, fostering meaningful relationships with key stakeholders, food vendors, and industry partners.
- Monitor, analyze, and report on LinkedIn performance metrics to continuously optimize campaigns and content strategies.
- Collaborate with the marketing and product teams to align social media efforts with overall company objectives.
- Proven experience as a LinkedIn Marketing Strategist, Social Media Manager, or similar digital marketing role.
- Strong understanding of B2B marketing, lead generation, and professional networking dynamics.
- Exceptional copywriting, editing, and communication skills with a keen eye for engaging storytelling.
- Familiarity with analytics tools to track ROI, engagement rates, and follower growth.
- Passionate about the African tech, food, and culinary startup ecosystem.
- Competitive salary package with performance-based incentives.
- Flexible remote work policy allowing you to work from anywhere in Nigeria.
- Opportunities for professional growth and career advancement in a fast-paced startup.
- A collaborative and vibrant work culture that celebrates African culture and food.