About the Role
The People Practice is recruiting a creative and energetic Junior Media & Social Media Lead on behalf of our client, a top-tier co-educational group of schools in Nigeria. In this role, you will act as the visual storyteller for the campus, capturing daily student life, promoting academic and co-curricular achievements, and executing digital campaigns that strengthen engagement with parents, alumni, and prospective families.
Key Responsibilities- Plan, capture, and edit high-quality photos, short-form videos, Reels, and graphics covering daily school life and campus events.
- Manage day-to-day posts, stories, and updates across official social media platforms including Instagram, Facebook, LinkedIn, and YouTube.
- Write and design engaging digital copy for social channels, newsletters, and website announcements.
- Maintain a consistent editorial calendar aligned with academic terms, admissions cycles, and key school milestones.
- Monitor and respond professionally to comments, direct messages, and online inquiries.
- Track social media analytics and metrics to optimize ongoing digital marketing campaigns.
- Collaborate with school leadership and academic staff to ensure comprehensive media coverage of school activities.
- Bachelor’s degree in Mass Communication, Media, Marketing, English, or a related field.
- 2 to 4 years of hands-on experience in social media management, digital marketing, or content creation, preferably within education or lifestyle brands.
- Proficiency in mobile and DSLR photography, video editing tools like CapCut or Premiere Pro, and design platforms such as Canva or Photoshop.
- Exceptional written and verbal English communication skills with high attention to detail.
- Strong organizational skills to balance fast-paced campus event coverage with daily scheduling tasks.
- Competitive salary and benefits package.
- Opportunities for professional growth within a prestigious educational institution.
- A vibrant, creative, and collaborative working environment.