About the Role
Transsion Holdings, a globally recognized leader in mobile communications and the parent company of renowned brands such as TECNO, itel, Infinix, and Carlcare, is seeking a dynamic and results-driven Head of Marketing to lead our itel home division in Nigeria. In this pivotal leadership role, you will spearhead comprehensive marketing strategies, enhance our market presence, and drive aggressive growth across retail and consumer touchpoints within the region.
Key Responsibilities- Develop and execute high-impact, traffic-driving, and promotional strategies specifically tailored for itel home products.
- Plan, coordinate, and implement engaging in-store and Point of Sale (POS) promotional activities, including eye-catching displays, roadshows, seasonal campaigns, and exclusive bundle offers to maximize footfall and conversion rates.
- Expand and cultivate strategic local retail and supermarket chain partnerships to significantly increase brand exposure, accessibility, and sales touchpoints nationwide.
- Track, measure, and analyze campaign performance thoroughly, delivering actionable, data-driven post-campaign reports to continuously optimize return on investment (ROI).
- Collaborate seamlessly and cross-functionally with Sales and Supply Chain teams to guarantee the timely delivery of promotional materials and adequate stock levels.
- Local African talent possessing an exceptionally strong, nuanced understanding of the local business culture, market dynamics, and consumer behavior.
- Prior proven marketing or store operations experience at major retail or Quick Service Restaurant (QSR) chains such as Shoprite or KFC is strongly preferred, alongside deep familiarity with promotional playbooks, channel operations, and footfall management.
- Fluency in English with exceptional verbal and written communication skills.
- Demonstrated expertise in channel development, promotional campaign execution, and effective team management.
- Willingness to travel regionally as required by business operations.
- Competitive salary package with performance-based bonuses and incentives.
- Comprehensive health insurance coverage for employee and dependents.
- Opportunities for rapid career advancement within a leading global technology corporation.
- Dynamic, fast-paced, and collaborative multinational work environment.