About the Role
LocalBuka is transforming food discovery in Africa and the world by connecting users to affordable and authentic local dining options. We are looking for an enthusiastic and tech-savvy Email Marketer (Intern) who is eager to kickstart their career in digital marketing. In this role, you will play a vital part in our growth strategy by engaging our community of food enthusiasts and supporting small local food businesses across Nigeria.
Key Responsibilities- Assist in designing, drafting, and executing engaging email marketing campaigns and newsletters.
- Help segment email lists based on user behavior, demographics, and dining preferences to improve open and click-through rates.
- Conduct A/B testing on subject lines, content, and layouts to optimize email campaign performance.
- Monitor campaign metrics, analyze performance reports, and recommend actionable improvements.
- Collaborate with the content and design teams to create visually appealing and compelling email assets.
- Maintain the email database and ensure compliance with relevant data privacy regulations.
- Relevant educational background in Marketing, Communications, Business Administration, or a related field.
- Strong written and verbal communication skills with a keen eye for detail.
- Basic understanding of email marketing principles and CRM tools (Mailchimp, HubSpot, or similar platforms is a plus).
- Creative mindset with a passion for the food and tech industry in Africa.
- Ability to work collaboratively in a fast-paced, remote environment and meet deadlines.
- Gain invaluable hands-on experience in digital marketing and email strategy at a fast-growing tech startup.
- Receive mentorship from experienced marketing professionals and digital strategists.
- Enjoy a flexible, remote work environment that promotes a healthy work-life balance.
- Opportunity for a full-time role based on exceptional performance during the internship period.