About the Role
Fadac Resources is partnering with the foremost luxury goods company in Nigeria, boasting a diversified portfolio of over 13 prestigious global brands, to recruit a dynamic Digital Marketing Officer. In this role, you will elevate our client's digital presence, drive customer acquisition, and engage high-net-worth audiences through innovative online campaigns.
Key Responsibilities- Develop and execute comprehensive digital marketing strategies to boost brand awareness, customer acquisition, and retention for luxury brands.
- Manage and optimize diverse digital channels, including social media platforms, email marketing, SEO, and paid advertising campaigns like Google Ads and Facebook Ads.
- Collaborate with creative teams to create compelling, high-quality content for blogs, social media, and targeted email campaigns.
- Monitor, analyze, and report on campaign performance metrics such as click-through rates, conversion rates, and overall return on investment.
- Oversee digital marketing budgets to ensure strategic resource allocation and maximum financial return.
- Partner cross-functionally with product, creative, and customer service teams to ensure seamless campaign execution.
- Stay ahead of emerging digital marketing trends, technologies, and luxury retail best practices to continuously innovate marketing efforts.
- Minimum of 3 years of proven experience in digital marketing, ideally within luxury retail, hospitality, or related fast-paced industries.
- Demonstrated expertise across core digital channels including SEO, email marketing, social media management, and paid advertising.
- Strong analytical mindset with hands-on experience utilizing tools such as Google Analytics to drive data-backed decisions.
- Exceptional content creation and copywriting skills tailored to premium or luxury consumer segments.
- Outstanding project management, communication, and interpersonal abilities to handle multiple priorities and deadlines.
- Bachelor's degree in Marketing, Communications, or a related field.
- Competitive salary package commensurate with industry standards.
- Opportunities for professional growth and career advancement within a prestigious luxury retail environment.
- Health insurance and other attractive corporate employee benefits.