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Digital Marketing & Growth Lead

a Reputable Company - Digital Marketing & Growth Lead | Lagos, Nigeria

Full-Time Posted 1 day ago 9 views

About the Role

REV Group is looking for an ambitious Digital Marketing & Growth Lead to take ownership of our marketing initiatives across real estate, agriculture, and related brands. If you have a proven track record of running high-performing campaigns, building engaged communities, and leveraging digital systems to drive sales, we want to hear from you. This is a dynamic opportunity to combine hands-on execution, cross-functional team coordination, and cutting-edge AI tools to turn our products and expertise into measurable commercial success in the Nigerian market.

Key Responsibilities
  • Develop comprehensive product positioning, launch campaigns, and synchronized marketing calendars across multiple brands.
  • Plan, execute, and optimize paid advertising campaigns, managing budgets, audience targeting, and creative testing to maximize lead quality and minimize acquisition costs.
  • Enhance website performance, landing pages, SEO, and user conversion journeys in collaboration with technical support.
  • Implement and manage practical marketing automation workflows connecting CRM, email, WhatsApp, and lead management systems.
  • Provide clear briefs, deadlines, and quality control to coordinate internal designers, writers, videographers, and external vendors.
  • Oversee the content studio efficiently by planning shoots, managing digital assets, and repurposing content across multiple channels.
  • Utilize AI tools to accelerate market research, content variation, reporting, and daily workflows while maintaining strict brand standards.
  • Build vibrant communities and establish credible thought leadership through project stories, expert insights, webinars, and strategic partnerships.
  • Monitor campaign metrics using analytics, attribution models, and dashboards to translate data into actionable business decisions.

Qualifications
  • 2 to 5 years of relevant hands-on digital marketing and growth experience within the Nigerian market or similar fast-paced environments.
  • Demonstrated expertise in running paid advertising platforms, SEO, web analytics, CRM systems, and marketing automation tools.
  • Strong portfolio showcasing successful campaigns, lead generation strategies, community building, and event coordination you have led or contributed to.
  • Ability to demonstrate proficiency with modern marketing tools and explain strategic decisions clearly.
  • Strong project management skills with the capability to balance individual execution and team coordination.

Benefits
  • Competitive salary package commensurate with experience and performance.
  • Opportunity to lead growth across diverse and innovative industry sectors including real estate and agriculture.
  • Collaborative, fast-paced work environment that encourages innovation, experimentation, and the use of modern AI technologies.
  • Clear pathways for professional development and career advancement based on measurable results.

Skills

Digital Marketing Paid Advertising SEO CRM Automation Lead Generation Content Strategy Data Analytics AI Marketing Tools
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