About the Role
Dame Chops and Events, a leading provider of affordable double-padded ovens and mixers based in Alimosho Bus Stop, Ipaja, Lagos, is looking for a creative and results-driven Digital Marketing Executive. In this role, you will play a pivotal part in expanding our nationwide reach, ensuring that bakers and culinary businesses across all states in Nigeria have access to top-tier kitchen equipment. If you are passionate about digital strategy and eager to grow with a thriving retail brand, we want to hear from you.
Key Responsibilities- Conceive and develop efficient, intuitive digital marketing strategies to boost brand awareness and product sales.
- Organize and oversee targeted social media advertising campaigns, promotional events, and exhibitions.
- Conduct thorough market research and competitor analysis to evaluate evolving industry trends.
- Write engaging copy for diverse marketing channels, including website materials, social media posts, and promotional brochures.
- Monitor campaign progress using web analytics and metrics, submitting regular performance reports to management.
- Maintain strong relationships with media vendors, influencers, and publishers to enhance promotional collaborations.
- Collaborate with internal teams to prepare marketing budgets and monitor ongoing promotional expenses.
- HND in Marketing, Business Administration, or a relevant discipline.
- Proven working experience as a Marketing Executive or in a similar promotional role.
- Good understanding of market research techniques, data analysis, and statistical methods.
- Proficiency in MS Office and standard marketing software, such as CRM tools.
- Familiarity with social media platforms, digital marketing tools, and web analytics.
- Excellent verbal and written communication skills with strong interpersonal abilities.
- Strong organizational, time-management, and creative problem-solving skills.
- Competitive salary with performance-based incentives.
- Opportunities for professional growth within a fast-growing Nigerian retail enterprise.
- Dynamic, supportive, and creative work environment located conveniently in Lagos.