About the Role
Getfit Technologies Ltd, Sub-Saharan Africa's premier supplier of top-tier fitness wearables, is looking for a creative and results-driven Digital Marketer to join our Abuja headquarters. In this role, you will champion our online presence, shape our brand voice, and connect with our fitness-focused community through compelling content and strategic digital campaigns.
Key Responsibilities- Build and execute comprehensive social media strategies through competitive research, platform determination, benchmarking, and audience identification.
- Generate, edit, publish, and share daily engaging content across Facebook, Twitter, Instagram, and LinkedIn.
- Write clear, persuasive marketing copy to promote our products and services using Content Management Systems like WordPress.
- Optimize company pages across all platforms to maximize visibility and brand awareness.
- Track, analyze, and report on digital insights, traffic, engagement, and conversion rates to data-driven decisions.
- Respond promptly to customer inquiries, comments, and moderate user-generated content in alignment with brand guidelines.
- Collaborate with teams to update website content and implement effective SEO and online paid advertising strategies.
- Bachelor's degree in Communications, Digital Marketing, Business Administration, or a related field.
- 2 to 5 years of proven professional experience in digital marketing, social media management, or content writing.
- Demonstrated expertise in SEO, keyword research, and analytics tools such as Google Analytics.
- Hands-on experience with Content Management Systems (WordPress) and paid digital advertising platforms.
- Exceptional writing, editing, and verbal communication skills in English.
- Strong organizational abilities, attention to detail, and a customer-centric mindset.
- Competitive salary package with performance-based incentives.
- Opportunity to work with a fast-growing, innovative tech and wellness brand in Nigeria.
- Dynamic, collaborative, and health-conscious work environment in Abuja.
- Continuous professional development and career advancement opportunities.