About the Role
Prunet Digital Agency is an award-winning martech and digital marketing agency headquartered in Lagos, Nigeria. Founded in 2022 by visionary marketer Promise Ekewuba, we specialize in driving business growth through data-driven strategies, digital advertising, web development, and educational training. We are currently looking for a passionate and results-driven Digital Marketing Manager to lead our marketing initiatives and elevate our clients' digital presence.
Key Responsibilities- Develop, implement, and manage comprehensive digital marketing strategies aligned with client business goals.
- Oversee multi-channel digital advertising campaigns across platforms like Google Ads, Meta, and LinkedIn.
- Analyze campaign performance data using analytics tools to generate actionable insights and optimize ROI.
- Collaborate with the web development and content teams to ensure cohesive brand messaging and high-converting landing pages.
- Manage social media channels, SEO strategies, and email marketing automation workflows.
- Stay up-to-date with emerging digital marketing trends, martech tools, and industry best practices.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Proven professional experience as a Digital Marketing Manager or similar role within an agency environment.
- Deep understanding of SEO, SEM, PPC, social media marketing, and email campaigns.
- Proficiency in marketing analytics tools such as Google Analytics, Meta Business Suite, and SEO software.
- Strong analytical mindset with the ability to interpret complex data and translate it into effective strategies.
- Excellent project management, communication, and leadership skills.
- Competitive salary with performance-based incentives.
- Health insurance coverage and wellness benefits.
- Opportunities for continuous professional development and training within a rapidly growing martech agency.
- Collaborative, innovative, and dynamic work environment in the heart of Lagos.
- Paid time off and flexible hybrid work arrangements.