About the Role
BrandCo Nigeria Limited is a premier retail organization dedicated to bringing world-class high-street fashion and lifestyle brands to the vibrant urban African consumer. We pride ourselves on understanding local shopping habits and delivering innovative, style-conscious experiences. We are currently seeking a creative and driven Content Executive to join our growing marketing team in Lagos, Nigeria. In this role, you will play a pivotal part in shaping our brand voice, driving digital engagement, and creating captivating content that resonates with our fashion-forward audience across multiple channels.
Key Responsibilities- Develop, write, and edit engaging content for social media platforms, email newsletters, website blogs, and digital marketing campaigns.
- Collaborate with the marketing and creative teams to conceptualize visually appealing campaigns that reflect global brand values and local consumer preferences.
- Manage the daily content calendar to ensure consistent messaging across all digital touchpoints.
- Monitor digital trends, consumer engagement metrics, and SEO best practices to optimize content performance.
- Copyedit and proofread all marketing collateral to maintain high standards of brand communication and tone.
- Engage with online communities, responding to customer queries and fostering positive brand loyalty.
- Bachelor's degree in Mass Communication, English, Marketing, Journalism, or a related field.
- Proven experience as a Content Creator, Copywriter, Social Media Manager, or Content Executive, preferably within the retail, fashion, or agency sectors.
- Exceptional copywriting, editing, and verbal communication skills with a strong portfolio of published work.
- Deep understanding of digital marketing channels, SEO principles, and social media analytics.
- Ability to thrive in a fast-paced, dynamic retail environment with keen attention to detail.
- Strong creative thinking and ability to adapt brand messaging for the urban African market.
- Competitive salary with performance-based incentives.
- Health insurance coverage for employees.
- Opportunities for professional growth and career advancement within a rapidly expanding retail network.
- A collaborative, creative, and dynamic work environment with staff discounts on top global brands.