About the Role
We are seeking an experienced and visionary Chief Marketing Officer (CMO) to lead our strategic marketing, brand positioning, and business development initiatives. In this executive role, you will play a pivotal part in driving customer acquisition, deposit mobilization, loan portfolio growth, and overall revenue expansion across the Private, Public, SME, and Business sectors within the Nigerian financial services landscape.
Key Responsibilities- Develop and execute comprehensive marketing and business development strategies aligned with corporate objectives.
- Drive aggressive customer acquisition, retention, deposit mobilization, and loan growth initiatives.
- Oversee traditional, digital, and relationship-based marketing campaigns to boost market presence.
- Identify emerging market trends, strategic partnerships, and new business opportunities across key economic sectors.
- Collaborate closely with Credit, Operations, and Executive Management to ensure seamless execution of business goals.
- Manage the marketing budget efficiently to guarantee a high return on investment (ROI).
- Lead, mentor, and inspire a high-performing marketing and business development team.
- Ensure all marketing activities comply with relevant regulatory standards and internal policies.
- Bachelor degree in Marketing, Business Administration, Economics, Finance, or a related field; a Master degree or professional certification is an added advantage.
- 5 to 10 years of relevant executive-level experience in marketing, business development, or sales within banking, fintech, or financial services.
- Proven track record of driving revenue growth, brand visibility, and large-scale deposit mobilization.
- Deep understanding of the Nigerian financial services and microfinance ecosystem.
- Exceptional strategic leadership, analytical, and stakeholder management competencies.
- Competitive remuneration package commensurate with industry standards.
- Ample opportunities for leadership and career advancement.
- A collaborative, high-performance work culture focused on innovation and impact.
- The chance to directly influence corporate strategy, financial inclusion, and business transformation in Nigeria.