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Branding & Marketing Manager

Ifeanhealth Nigeria Limited | Lagos, Nigeria

Full-time Posted today 0 views

About the Role

Ifeanhealth Nigeria Limited, a leading multinational HealthTech company founded in San Francisco and focused on Africa, is dedicated to driving innovation across Orthopaedics, Pharmaceuticals, and Tissue Restoration. We are seeking a strategic and creative Branding & Marketing Manager to strengthen our brand presence, lead high-impact marketing initiatives, and support our rapid organizational growth across the continent.

Key Responsibilities
  • Develop and implement comprehensive branding and marketing strategies aligned with organizational goals to enhance market positioning and visibility.
  • Oversee the creation and quality of marketing content across social media, websites, newsletters, and promotional collateral.
  • Manage end-to-end marketing campaigns for services, healthcare programmes, strategic partnerships, and industry events.
  • Conduct thorough market and competitor research to identify emerging trends, customer needs, and commercial growth opportunities.
  • Collaborate with and provide strategic direction to content creators and creative teams to ensure consistent brand identity and messaging.
Qualifications
  • Bachelor's degree in Marketing, Mass Communication, Business Administration, Public Relations, or a related discipline.
  • Proven professional experience in brand management, digital marketing, and executing successful multi-channel marketing campaigns.
  • Strong understanding of digital marketing tools, including Google Analytics, Meta Business Suite, and design platforms like Canva.
  • Exceptional written and verbal communication skills with a high attention to detail.
  • Demonstrated ability to think strategically and creatively within a fast-paced healthcare or technology environment.
Benefits
  • Opportunity to play a pivotal role in building a purpose-driven HealthTech brand impacting patients across Africa.
  • Competitive remuneration package with opportunities for professional growth and career advancement.
  • Collaborative, dynamic, and innovative work environment focused on improving mobility, independence, and quality of life.

Skills

Brand Management Digital Marketing Marketing Strategy Content Strategy Market Research Campaign Management Google Analytics Meta Business Suite
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