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Brand Manager

AshLuxury | Lagos, Nigeria

Full-Time Posted 1 day ago 3 views

About the Role

AshLuxury is the premier e-commerce destination where style meets luxury, renowned for providing customers with specially curated high-fashion and cutting-edge designer clothes and accessories. We are looking for an ambitious and creative Brand Manager to join our vibrant team in Nigeria and lead our brand elevation journey.

Key Responsibilities
  • Develop and execute comprehensive brand strategies aligned with company growth targets and commercial objectives.
  • Lead the planning, execution, and performance analysis of 360-degree seasonal campaigns, product launches, and experiential brand activations.
  • Maintain consistent brand tone, voice, and visual identity across digital, retail, wholesale, and PR touchpoints.
  • Collaborate with creative, content, and social media teams to produce engaging editorial copy, look books, and digital assets.
  • Analyze customer behavior, market shifts, and luxury fashion trends to refine brand positioning and influence product direction.
  • Nurture strategic partnerships with influencers, creatives, and media outlets to maximize visibility and drive demand generation.
Qualifications
  • Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
  • Proven experience as a Brand Manager or Marketing Manager, preferably within the fashion or luxury retail industry.
  • Strong blend of strategic thinking, commercial acumen, and analytical skills with a high attention to detail.
  • Exceptional project management abilities to oversee multiple fast-paced campaigns and meet tight deadlines.
  • Proficiency in digital marketing principles, social media platforms, and consumer insight analytics.
  • Outstanding communication and cross-functional collaboration skills to act as the ultimate brand custodian.
Benefits
  • Competitive salary with performance-based incentives.
  • Opportunity to work with top-tier creative talents in the luxury fashion sector.
  • Dynamic, fast-paced, and stylish work environment with room for rapid career growth.
  • Exclusive staff discounts on designer clothing and luxury accessories.

Skills

Brand Management Brand Strategy Fashion Marketing Campaign Management Consumer Insights Digital Marketing Content Strategy Project Management
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