About the Role
Alaro City is a mixed-income, city-scale development featuring world-class offices, logistics and warehousing, residential areas, healthcare facilities, and 150 hectares of parks and open spaces. We are looking for a dynamic and results-driven Marketing Associate to join our growing team in Lagos and help shape the future of urban development in Nigeria through strategic digital marketing.
Key Responsibilities- Plan and execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising.
- Develop and manage weekly social media content plans across Twitter, Facebook, Instagram, LinkedIn, and YouTube.
- Generate online marketing leads and devise strategies to drive organic and paid traffic to the company website.
- Produce compelling storytelling content, press releases, and articles to highlight Alaro City's project progress.
- Measure, analyze, and report performance of all marketing campaigns against ROI and KPI targets.
- Collaborate closely with the sales team to utilize customer-centric insights for optimized marketing outcomes.
- Bachelor’s degree in Marketing or a related discipline from a reputable tertiary institution.
- 6 to 8 years of proven experience in digital marketing, preferably within the real estate sector.
- Strong technical proficiency in SEO, PPC, Google Analytics, Mailchimp, and major social media platforms.
- Exceptional written, verbal communication, and copywriting skills for both print and digital media.
- Strong commercial judgment, analytical mindset, and a hands-on approach to problem-solving.
- Competitive salary package commensurate with experience.
- Opportunities for professional growth within a landmark urban development project.
- Dynamic, high-energy, and collaborative work environment.