About the Role
Nicole Sinclair Consulting is a dynamic Human Resources Consulting firm positioned to help nurture your business, its people, and maximize vision. We are seeking a results-driven SEO & Digital Marketing Manager to lead our search engine optimization, social media marketing, digital campaigns, and online brand growth initiatives in Lagos, Nigeria.
Key Responsibilities- Develop and execute comprehensive SEO strategies to improve organic search visibility, website traffic, and search engine rankings.
- Conduct keyword research, competitor analysis, and search intent analysis to identify growth opportunities.
- Manage on-page, off-page, and technical SEO activities, including metadata optimization, internal linking, backlink building, and page speed improvements.
- Develop and implement social media strategies across platforms like Instagram, Facebook, LinkedIn, TikTok, and X.
- Plan, execute, and optimize digital marketing campaigns across Google Ads and Meta Ads for maximum lead generation.
- Collaborate with internal teams to produce high-quality digital content ensuring brand consistency.
- Track, analyze, and report on digital marketing performance using Google Analytics 4, Search Console, Ahrefs, and SEMrush.
- Bachelor's degree in Marketing, Digital Marketing, Communications, Business Administration, or a related field.
- Minimum of 3 to 5 years of relevant professional experience in SEO, social media management, and digital marketing.
- Hands-on experience with technical SEO, keyword research, and content optimization.
- Proven track record of managing successful paid advertising campaigns on Google and Meta platforms.
- Proficiency in tools such as Google Analytics 4, Google Search Console, Ahrefs, and SEMrush.
- Strong analytical, communication, organizational, and project management skills.
- Competitive salary package based on industry standards.
- Opportunities for professional growth and career advancement.
- Collaborative and dynamic work environment in Lagos.