About the Role
Pullus Africa Solutions Ltd is Africa’s first poultry-focused supply chain platform, leveraging technology to boost local production by connecting farmers with guaranteed markets, finance, and quality inputs. We are seeking a dynamic and visionary Brand and Marketing Manager to lead our brand strategy, drive customer acquisition, and solidify our market leadership in the agricultural space. This pivotal role involves overseeing integrated campaigns, digital marketing, and market research to ensure Pullus Africa remains a trusted household name.
Key Responsibilities- Develop and execute comprehensive brand and marketing strategies aligned with company growth goals.
- Plan and manage integrated marketing campaigns across digital, print, and offline trade platforms.
- Oversee digital marketing initiatives, social media strategy, SEO, and paid advertising to maximize ROI.
- Conduct thorough market research and competitor analysis to identify new growth opportunities.
- Forge strategic brand partnerships with industry stakeholders, distributors, and media outlets.
- Manage corporate events, trade fairs, and localized agricultural activations.
- Lead, mentor, and supervise marketing officers, content creators, and creative agencies.
- Bachelor's or Master's degree in Marketing, Business Administration, Communications, or a related field.
- 5 to 8 years of proven experience in brand management, marketing, or FMCG marketing.
- Demonstrated expertise in digital marketing, consumer behavior, and budget management.
- Prior experience in agribusiness, poultry, or the FMCG sector is a strong advantage.
- Exceptional leadership, storytelling, and creative direction abilities.
- Must reside in Kaduna or demonstrate a genuine willingness to relocate.
- Competitive salary with performance-based incentives.
- Opportunity to work with an innovative, tech-driven agribusiness leader transforming African agriculture.
- Health insurance and professional development support.
- Collaborative, dynamic, and impact-driven work environment.