Associate Manager - Stationery & Trade Marketing

BIC Nigeria | Lagos, Nigeria

Full-Time Posted today 0 views

About the Role

BIC Nigeria is looking for a dynamic and results-driven Associate Manager - Stationery & Trade Marketing to join our growing team. In this role, you will be pivotal in translating global strategies into locally relevant trade initiatives, ensuring exceptional in-store execution and driving category penetration across the Nigerian market.

Key Responsibilities
  • Build and implement annual Trade Marketing plans aligned with cluster growth objectives and stationery acceleration priorities.
  • Manage distributor relationships, building capabilities in marketing, merchandising, and trade execution.
  • Define and deploy merchandising and visibility guidelines, ensuring best-in-class POSM execution and shopper conversion.
  • Manage trade marketing budgets efficiently, tracking ROI and performance KPIs.
  • Collaborate cross-functionally with sales, marketing, and supply teams while leveraging market intelligence and competitor analysis.
Qualifications
  • University degree in Marketing, Business, Engineering, or a related field.
  • Minimum of 5 years of trade marketing experience within a fast-moving consumer goods (FMCG) environment.
  • Strong understanding of the Nigerian retail landscape, including traditional trade, wholesalers, and modern channels.
  • Proficiency in MS Office, advanced Excel and PowerPoint, with strong financial and RGM awareness.
  • Exceptional communication, project management, and stakeholder-influencing skills.
Benefits
  • Competitive salary and performance-based incentives.
  • Comprehensive health insurance and wellness programs.
  • Opportunities for professional development and career progression within a global brand.

Skills

Trade Marketing FMCG Distributor Management Retail Execution Budget Management Market Intelligence Revenue Growth Management
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