About the Role
Are you a results-driven sales professional looking to make a significant impact in the FMCG sector? BIC Nigeria, a premier agribusiness leader ensuring food availability through efficient farming, is looking for a dedicated Area Sales Supervisor based in Adamawa. In this field-based role, you will lead a team of Sales Representatives to maximize brand visibility, achieve ambitious revenue targets, and strengthen our market presence across assigned territories.
Key Responsibilities- Deliver sales and Gross Profit (GP) targets for the assigned territory and product categories.
- Manage, coach, and monitor Sales Representatives through regular field accompaniment and structured performance reviews.
- Develop and optimize route and journey plans to maximize territory and outlet coverage.
- Drive numeric and weighted distribution while identifying and capturing new sales opportunities.
- Monitor the execution of promotions, merchandising, visibility, and new product launches.
- Ensure effective stock availability, accurate order generation, delivery follow-up, and timely cash collection.
- Track competitor pricing and market activities, providing actionable insights to the Regional Sales Manager.
- Proven experience in FMCG Sales and Business Development with a track record of meeting targets.
- Demonstrated prior experience leading, coaching, and motivating a team of Sales Representatives.
- Strong expertise in territory management, route planning, and distributor or wholesaler network management.
- Excellent commercial acumen, negotiation abilities, and strong problem-solving skills.
- Exceptional communication, interpersonal, and relationship-building capabilities.
- Self-driven, highly organized, and comfortable working independently in a fast-paced, field-based environment.
- Willingness to travel extensively within the assigned Adamawa territory.
- Competitive salary package with performance-based incentives.
- Comprehensive health insurance and wellness benefits.
- Opportunities for professional growth and career advancement within a leading agribusiness company.
- Dynamic, collaborative work culture that values innovation and impact.