About the Role
BIC Nigeria, Africa's premier agribusiness company, is recruiting an Area Sales Representative to join our dynamic sales team. You will be instrumental in solving critical agricultural challenges and ensuring food security through efficient farming and production methods. This is a results-driven position perfect for a motivated professional eager to make an impact in Nigeria's agribusiness sector.
Key Responsibilities- Generate sales orders and ensure timely product delivery across assigned sales areas and retail outlets
- Execute efficient retail redistribution of LSNL/BIC products with comprehensive outlet coverage
- Develop and implement territory coverage plans to maximize market penetration
- Identify and pursue new sales opportunities within designated regions
- Conduct regular performance reviews with regional managers and customers against agreed targets
- Execute promotional campaigns and deploy point-of-sale materials flawlessly
- Implement Sales Force Automation (SFA) systems and other strategic sales projects
- 3-5 years of proven sales experience in FMCG, agribusiness, or related sectors
- Strong business acumen with demonstrated negotiation and relationship-building skills
- Self-motivated team player with excellent organizational and time-management abilities
- Proficient in data analysis and quick interpretation of sales figures
- Exceptional communication skills (written and verbal)
- Ability to work autonomously while achieving ambitious sales targets
- Results-oriented mindset with passion for exceeding commitments and company objectives
- Achievement of sales targets (volume and value)
- Coverage plan execution and new outlet acquisition
- Order frequency and cash collection rates
- Product visibility and distribution strength across assigned region