About the Role
Nile University of Nigeria, a proud member of Honoris United Universities, is looking for a highly competent and result-oriented Specialist, Marketing & Sales to join our dynamic team in Lagos. In this role, you will spearhead student recruitment, lead generation, and brand visibility initiatives across corporate, grassroots, and digital channels, focusing heavily on our prestigious Business School, Executive Programs, and Short Courses.
Key Responsibilities- Develop and execute comprehensive awareness and recruitment campaigns targeting grassroots, corporate, and professional audiences in Lagos.
- Secure strategic presentations with organizations, associations, and professional networks to position the university as a premier destination for advanced education.
- Organize and manage information sessions, webinars, masterclasses, and thought leadership events to engage potential candidates.
- Identify and activate experiential marketing opportunities in high-traffic community spaces such as malls, recreational centres, and cultural hubs.
- Monitor lead generation quality, track progress through the admissions funnel, and optimize conversion rates.
- Maintain a structured CRM pipeline of prospective students, ensuring continuous follow-up and seamless enrolment support.
- Conduct periodic campaign audits and deliver detailed reports with data-driven recommendations to management.
- Collaborate with internal marketing units to execute integrated 360-degree campaigns combining digital, PR, and direct marketing.
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related discipline.
- Minimum of 3 to 5 years of proven experience in marketing, sales, and business development.
- Demonstrated success in similar roles within the tertiary education sector or a comparable corporate environment.
- Exceptional written, verbal, and presentation skills capable of engaging senior executives and diverse stakeholders.
- Strong personal and professional integrity with a results-driven mindset.
- Competitive salary package with performance incentives.
- Opportunities for professional growth within a globally recognized educational network.
- Dynamic and collaborative work environment.