About the Role
CIG Motor Ltd, the exclusive distributor of GAC Motor in Nigeria, is looking for a talented Social Media Specialist to take charge of our online communities. In this role, you will play a vital part in shaping our digital voice, executing strategic campaigns, and connecting our world-class automotive brand with Nigerian auto enthusiasts.
Key Responsibilities- Develop, implement, and manage a comprehensive social media content calendar across all major platforms.
- Execute both organic and paid social media campaigns aligned with overall marketing and sales objectives.
- Engage actively with followers, respond to inquiries promptly, and manage the brand's online reputation.
- Monitor digital conversations, track sentiment, and escalate customer service issues when necessary.
- Track social media performance metrics, analyze data trends, and prepare regular insightful reporting.
- Collaborate closely with the Creative Director, Motion Designer, and Video Editor to produce compelling visual assets.
- Stay updated on emerging social media trends, algorithm changes, and digital marketing best practices.
- Bachelor's degree in Marketing, Communications, Mass Communication, or a related field.
- Minimum of 2 to 4 years of professional experience managing corporate or brand social media accounts.
- Demonstrated experience using social media management, scheduling, and analytics tools.
- Exceptional copywriting, editing, and content creation skills with a strong creative eye.
- Up-to-date knowledge of social media platforms, algorithms, and audience targeting best practices.
- Strong analytical skills with the ability to translate data into actionable content optimization strategies.
- Competitive salary package with performance-based incentives.
- Health insurance and wellness benefits.
- Opportunities for professional growth within a fast-growing global automotive brand.
- A collaborative, creative, and dynamic work environment in Nigeria.