About the Role
Zitelle Group is a leading manufacturing conglomerate with a workforce of over 400 employees, specializing in palm kernel vegetable oil, soap, and plastic production in Amansea, Anambra State. We are currently seeking a creative and strategic Social Media Manager to enhance our digital footprint, connect with our key stakeholders, and effectively translate our industrial operations and corporate values into compelling digital narratives.
Key Responsibilities- Develop and execute comprehensive social media strategies aligned with our corporate goals and target audiences across major platforms.
- Create high-quality, engaging multimedia content including product photos, videos, educational posts, and behind-the-scenes factory insights.
- Maintain consistent brand identity, visual standards, and professional tone across all published materials and digital campaigns.
- Manage online communities by monitoring comments, addressing customer inquiries professionally, and fostering positive audience engagement.
- Plan and execute targeted digital marketing campaigns for product promotions, corporate announcements, and recruitment drives.
- Track, analyze, and report on key performance metrics such as follower growth, engagement rates, reach, and conversion inquiries on a regular basis.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field with proven experience in social media management.
- Strong portfolio demonstrating expertise in content creation, copywriting, and basic graphic design or video editing.
- Excellent understanding of manufacturing, FMCG, or industrial B2B digital marketing strategies is a distinct advantage.
- Exceptional written and verbal communication skills with meticulous attention to detail and brand reputation management.
- Ability to translate complex industrial processes into clear, accessible, and engaging content for diverse public audiences.
- Competitive monthly salary ranging from N300,000 to N400,000 based on experience and qualifications.
- Opportunity to work with a reputable, large-scale manufacturing group with over 400 staff members.
- Dynamic work environment with strong prospects for professional growth, career advancement, and skill development.
- Collaborative team culture that values creativity, innovation, and strategic digital communication initiatives.