About the Role
Alan & Grant is recruiting a dynamic and results-driven Sales Manager for our client, a leading industrial distributor of heavy machinery and equipment in Nigeria. In this strategic role, you will lead sales operations, foster critical B2B relationships, and drive revenue growth across the mining, construction, and industrial sectors in Abuja and surrounding regions.
Key Responsibilities- Develop and execute comprehensive strategic sales plans to achieve company revenue targets for heavy equipment such as bulldozers, excavators, and loaders.
- Identify, pursue, and close new business opportunities with key EPC firms, project developers, contractors, and government agencies.
- Manage the complete sales lifecycle from initial lead generation and proposal development to contract negotiations and after-sales follow-up.
- Collaborate closely with technical, service, and parts departments to align sales objectives with equipment availability, specifications, and delivery timelines.
- Conduct thorough market research to identify emerging trends, competitor activities, and optimal pricing strategies.
- Supervise, mentor, and guide sales representatives while preparing accurate periodic sales forecasts and market intelligence reports for management.
- Bachelor's degree in Engineering, Sales, or a related discipline (an MBA is an added advantage).
- Minimum of 10 years of proven experience in sales and maintenance of heavy equipment, machinery, or industrial products.
- Demonstrated success in B2B sales and project-based selling within construction, mining, or agricultural sectors.
- Established professional network with EPC companies, contractors, and industrial clients in Nigeria.
- Proficiency in CRM tools, MS Office suite, strong commercial acumen, and excellent negotiation skills.
- Valid driver's license and willingness to travel extensively across assigned regions.
- Competitive salary with attractive performance-based commissions and bonuses.
- Comprehensive health insurance coverage and professional development opportunities.
- Company vehicle or travel allowance to support extensive field operations.