Retail Sales Manager

Pad-up Creations | Nigeria, Nigeria

Full-Time Posted today 1 view

About the Role

Pad-Up Creations is the leading African producer of washable and reusable sanitary pads, dedicated to providing sustainable menstrual hygiene solutions for rural and low-income women and girls. We are seeking a results-driven Retail Sales Manager to lead, scale, and manage our expanding network of independent micro-sales agents across Nigeria. In this role, you will recruit, onboard, and empower micro-entrepreneurs who purchase our Fast-Moving Consumer Goods (FMCG) directly for community reselling. If you are a master community builder and social-commerce expert who thrives on agent enablement, we want you on our team.

Key Responsibilities
  • Identify, recruit, and onboard high-performing micro sales agents to purchase and resell FMCG products within their local communities.
  • Build, nurture, and manage active WhatsApp groups and community hubs to maintain agent motivation, share product updates, and drive retention.
  • Establish structured daily and following routines with agents to track inventory levels, repeat order cycles, and sales performance.
  • Educate sales agents on product value propositions, effective local sales techniques, and customer engagement strategies.
  • Monitor agent purchase volumes, track sales targets, and report performance metrics to leadership regularly.
Qualifications
  • Minimum of 3 years of proven experience managing micro-sales personnel, independent distributors, or direct sellers in Nigeria.
  • Extensive experience and deep market knowledge within the Fast-Moving Consumer Goods (FMCG) sector.
  • Demonstrated proficiency in using WhatsApp and digital communication platforms to manage teams and build active seller communities.
  • Outstanding verbal and written communication skills with the ability to clearly explain product knowledge and motivate diverse sales agents.
  • Proven track record of recruiting, training, following up with, and retaining micro-entrepreneurs to build a recurring sales ecosystem.
Benefits
  • Competitive base salary complemented by a performance-linked bonus structure tied to sales network growth.
  • High autonomy to build, scale, and shape a brand-new retail distribution channel from the ground up.
  • Direct access to leadership, professional development, and long-term career advancement opportunities.

Skills

Retail Management FMCG Sales Community Building WhatsApp Management Agent Recruitment Sales Training Performance Tracking
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