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Regional Marketing Associate

Eat'N'Go Limited | Lagos, Nigeria

Full-time Posted today 0 views

About the Role

Eat'N'Go Limited, the premier food operator in Africa bringing world-class Quick Service Restaurant and casual dining brands to the market, is seeking a dynamic and results-driven Regional Marketing Associate. In this exciting role, you will champion our regional marketing initiatives, boost sales growth, and guarantee absolute brand consistency across all customer touchpoints.

Key Responsibilities
  • Plan and execute high-impact Local Store Marketing initiatives within your assigned region to significantly increase footfall and sales.
  • Drive bulk order revenue generation and aggressively identify, manage, and convert new B2B leads for pipeline growth.
  • Oversee store branding, activations, and the flawless execution of marketing campaigns in alignment with corporate standards.
  • Conduct regular market visits, perform competitor analysis, and report on emerging market trends.
  • Spearhead corporate and event sales through strategic partnerships while tracking and reporting on marketing-driven sales uplifts.
  • Collaborate closely with the Operations Regional Manager to align marketing strategies with operational goals and enhance overall customer experience.
Qualifications
  • Bachelor’s degree in Marketing, Business Administration, or a closely related field.
  • Minimum of 3 years of proven marketing experience within the QSR, retail, hospitality, or FMCG sectors.
  • Demonstrated expertise in campaign planning, event coordination, and on-ground activations.
  • Strong capabilities in vendor management, budget control, and reporting.
  • Excellent communication, interpersonal, and creative problem-solving skills.
  • High adaptability and willingness to travel as required by the role.
Benefits
  • Competitive salary package with performance-based incentives.
  • Opportunities for professional growth and career advancement within a leading African food operator.
  • Dynamic, fast-paced, and supportive work environment.

Skills

Local Store Marketing Campaign Execution B2B Lead Generation Brand Compliance Vendor Management Budget Management Event Coordination Competitor Analysis
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