About the Role
Sales Force Consulting is searching for a dynamic and visionary National Marketing Manager, open to both Nigerian and expatriate candidates, to drive brand visibility, positioning, and market dominance for competitive consumer goods across Nigeria.
Key Responsibilities- Develop and execute comprehensive go-to-market strategies, brand positioning, and product lifecycle plans tailored to the Nigerian consumer landscape.
- Coordinate Above-the-Line (mass media and digital) and Below-the-Line (experiential activations and point-of-sale) marketing campaigns.
- Collaborate with sales and operations teams to ensure high-impact merchandising and visibility across open markets and modern trade.
- Manage the Advertising & Promotion (A&P) budget, track ROI, and oversee external creative, media, and PR agencies.
- Analyze consumer behavior, track competitor movements, and translate local market dynamics into actionable growth strategies.
- Lead, mentor, and develop subordinate marketing professionals to foster a culture of high performance and innovation.
- HND, B.Sc, BA, MBA, or M.Sc in a relevant discipline.
- Minimum of 15 years of professional experience, with at least 7 years in a senior marketing management position.
- Must have worked in a reputable FMCG company, preferably a multinational, as a Brand Strategist, Product Manager, or Marketing Manager.
- Relevant sales and marketing certifications or professional memberships are a strong advantage.
- Deep understanding of Nigerian FMCG market dynamics, high integrity, and proven target-oriented leadership.
- Compensation package significantly above industry standards, based on experience and capacity.
- Comprehensive benefits including Pension scheme and HMO coverage.
- Overtime allowances, official vehicle, and free accommodation provided for the qualified candidate.