About the Role
Godrej Consumer Products Limited, India's largest home-grown home and personal care company, is seeking a Modern Trade Manager (Projects) to join our dynamic team. As a market leader in hair colour, household insecticides, and liquid detergents, we are expanding our presence across emerging markets in Asia, Africa, and Latin America. This role is critical to our innovation pipeline, focusing on controlled secondary sales execution for new products and brand tests within the modern trade channel.
You will drive demand creation, customer engagement, and execution quality while gathering high-quality commercial insights to support go/no-go decisions on new brand launches. This is a project-focused role emphasizing disciplined market trials and commercial learning, not volume scale-up.
Key Responsibilities- Execute approved new product trials within selected key accounts and outlets, ensuring correct price, promotion, placement, and visibility
- Drive secondary sales and demand generation for test products during the incubation period
- Capture structured customer feedback on product acceptance, price sensitivity, competitive reactions, and scalability indicators
- Collaborate cross-functionally with NPD Brand Managers, Supply Planners, and Finance teams to align on test objectives
- Provide timely, accurate sales reports and contribute fact-based commercial recommendations to test review presentations
- Monitor compliance to test parameters, off-take trends, and customer feedback with quick reaction to execution gaps
- Minimum 5 years of sales experience in General Trade or Modern Trade channels
- Data-driven mindset with strong proficiency in Microsoft Excel, PowerPoint, and project management tools
- Bachelor's degree (B.Sc/HND) in a relevant field
- Test-and-learn mentality with comfort in ambiguous, fast-changing environments
- Strong ability to influence customers internally and externally without formal authority
- Excellent cross-functional collaboration and communication skills