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Marketing Manager

Royal Farms Limited | Abia, Nigeria

Full-Time Posted 3 weeks ago 11 views

About the Role

Royal Farms Integrated Products Limited is a leading Nigerian agribusiness and food distribution company headquartered in Aba, Abia State. Since 2014, we have specialized in the large-scale supply, cold storage, and logistics of premium agro-allied commodities for wholesale and retail markets nationwide. We are currently looking for a talented Marketing Manager to spearhead our commercial growth, elevate brand visibility, and expand our market share across Nigeria.

Key Responsibilities
  • Develop and execute comprehensive marketing strategies to drive sales of agro-allied commodities and food staples nationwide.
  • Manage digital marketing campaigns, social media channels, and traditional advertising to strengthen brand presence.
  • Conduct thorough market research and competitor analysis to identify emerging trends and growth opportunities in the Nigerian food industry.
  • Build and maintain strong relationships with key stakeholders, B2B clients, wholesale partners, and retail distributors.
  • Collaborate with the sales and logistics teams to align promotional campaigns with supply chain capacity.
  • Monitor campaign performance metrics and prepare regular reports for executive leadership.

Qualifications
  • Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field.
  • Proven professional experience in marketing, preferably within the FMCG, agribusiness, or food distribution sector in Nigeria.
  • Strong understanding of digital marketing, brand management, and B2B sales strategies.
  • Excellent communication, negotiation, and interpersonal skills.
  • Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.
  • Residency in or willingness to relocate to Aba, Abia State.

Benefits
  • Competitive salary with performance-based incentives.
  • Opportunities for professional growth and career advancement within a rapidly expanding agribusiness.
  • Health insurance coverage and other staff welfare benefits.
  • A collaborative and dynamic work environment in the heart of Abia State.

Skills

Marketing Strategy Brand Management Digital Marketing Market Research B2B Sales Agribusiness Marketing
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