Marketing Lead

Nerdbug Limited | Lagos, Nigeria

Full-time Posted today 0 views

About the Role

Nerdbug Limited is a fast-growing software development company specializing in innovative digital solutions, product design, and IT staff augmentation for global clients. We are currently looking for a strategic, hands-one Marketing Lead to strengthen our market presence, generate qualified B2B demand, and build scalable marketing systems that contribute directly to company revenue. This is a high-impact role for a commercially minded professional who can think strategically, execute independently, and back every campaign with concrete data.

Key Responsibilities
  • Develop and execute a comprehensive, data-driven B2B marketing and growth strategy tailored to the technology sector.
  • Identify ideal customer profiles, target markets, and high-value opportunities to position Nerdbug as a credible tech partner.
  • Drive continuous demand through content marketing, SEO, LinkedIn, email campaigns, paid acquisition, and strategic partnerships.
  • Generate and nurture qualified leads, optimizing the funnel from initial awareness to closed sales opportunities.
  • Manage marketing budgets, track performance metrics, and analyze conversion rates, cost per lead, and overall ROI.
  • Collaborate closely with the Sales team to ensure seamless lead handoff, improved lead quality, and higher conversion rates.
Qualifications
  • 4 to 5+ years of hands-on marketing experience, specifically within B2B technology, SaaS, software development, or IT services.
  • Proven track record of successful lead generation, growth marketing, and managing digital campaigns across multiple channels.
  • Strong analytical mindset with deep familiarity with CRM platforms, web analytics, and marketing automation tools.
  • Exceptional communication, project management, and independent execution skills with a strong focus on revenue-driven results.
Benefits
  • Competitive salary with performance-based incentives linked to marketing ROI and revenue growth.
  • Opportunities for professional growth and leadership within a fast-paced, innovative tech environment.
  • Collaborative, creative company culture that values bold ideas, problem-solving, and measurable achievements.

Skills

B2B Marketing Lead Generation Growth Marketing SEO Content Marketing Digital Marketing Marketing Analytics CRM
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