About the Role
Are you passionate about making children smile and shaping brand growth in the retail sector? Auldon Limited, recognized as Nigeria's number one toy store, is seeking a dynamic and creative Marketing Executive to join our vibrant team in Lagos. In this full-time, on-site role, you will play a pivotal part in spreading happiness to every Nigerian child by promoting our world-class toys and expanding our market reach. If you thrive in a fast-paced, child-centric environment and want to build a rewarding career with a market leader, we want to hear from you.
Key Responsibilities- Develop and execute comprehensive marketing plans and promotional campaigns across traditional and digital channels.
- Conduct thorough market research and analyze consumer trends to gather actionable customer and competitor insights.
- Collaborate closely with sales, operations, and customer service teams to drive brand awareness and increase retail store traffic.
- Coordinate engaging sales and promotional activities that elevate the customer experience.
- Support the creation, design, and distribution of high-quality marketing and promotional materials.
- Track, analyze, and report on campaign performance using basic marketing analytics tools to recommend continuous improvements.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Proven experience in market planning, executing marketing strategies, and running promotional campaigns.
- Strong market research abilities with a knack for interpreting consumer behavior and retail trends.
- Excellent sales, written, and verbal communication skills for effective internal and external collaboration.
- Familiarity with basic marketing analytics tools, reporting dashboards, and campaign metrics.
- Strong organizational skills, attention to detail, and the ability to manage multiple tasks efficiently in Lagos.
- Prior experience in retail or consumer goods marketing will be a distinct advantage.
- Competitive salary package commensurate with experience and industry standards.
- Opportunity to work with Nigeria's leading toy brand and make a genuine impact on children's lives.
- Collaborative, energetic, and supportive work culture that encourages professional growth and innovation.
- Hands-on experience in retail marketing with clear pathways for career advancement.