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Head of Communications & Brand

Welcome2Africa | Abuja, Nigeria

Full-Time Posted today 3 views

About the Role

Welcome2Africa International is a leading trade and investment facilitation company focused on Nigeria's agricultural and maritime sectors. We are seeking a strategic Head of Communications & Brand to elevate our global presence, unify our brand architecture, and establish Welcome2Africa as the premier gateway for investment into Africa. Based in Abuja with an international remit, you will report directly to the Group CEO and shape how investors, multinationals, and stakeholders perceive our organization.

Key Responsibilities
  • Define and implement the brand architecture and core narrative for the holding company and all specialized entities.
  • Elevate the Group CEO's international profile through targeted thought leadership, media engagement, and strategic platforms.
  • Translate trade missions, deal rooms, and closed transactions into compelling content that showcases our proven track record.
  • Lead corporate communications and media relations across priority global markets including Europe, the Gulf, Asia, and the Americas.
  • Establish and maintain rigorous brand standards across all external collateral, investor decks, and proposals.
  • Oversee reputation management, crisis communications, and approval standards for all public announcements.
Qualifications
  • Senior-level experience leading brand and communications within financial services, investment, trade, or international development.
  • Demonstrated success in building and positioning brands through periods of expansion or restructuring.
  • Exceptional writing, editorial judgment, and a strong eye for design and visual consistency.
  • Proven experience engaging international investor audiences, government bodies, and institutional stakeholders.
  • Ability to balance high-level strategic thinking with hands-on content execution.
Benefits
  • Competitive compensation package commensurate with experience.
  • Opportunity to influence pan-African economic growth and investment narratives.
  • Direct collaboration with executive leadership and international stakeholders.

Skills

Brand Strategy Corporate Communications Media Relations Reputation Management Executive Positioning Content Strategy
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