Growth Lead

Camel | Lagos, Nigeria

Full-Time Posted today 2 views

About the Role

Camel is bridging Nigeria's daily energy gap by combining ground-level retail energy distribution with intelligent software to provide reliable power and utility management. We are seeking an aggressive, data-savvy, and hands-on Growth Lead to drive top-of-funnel acquisition, optimize mid-funnel conversions, and maximize customer lifetime value in our early-stage startup.

Key Responsibilities
  • Own end-to-end product delivery, UI/UX quality assurance, and zero-defect execution during the pre-to-post shipment phases.
  • Execute daily field sales, pitch enterprise clients, manage offline agent operations, and close direct merchant accounts.
  • Design, deploy, and scale digital acquisition campaigns while managing SEO and organic landing page performance.
  • Conduct continuous conversion rate optimization (CRO), funnel audits, and drop-off reduction experiments.
  • Slice cohort data weekly to manage churn, deploy reactivation workflows, and improve user retention.
  • Measure and track NPS, C-SAT, and gather qualitative feedback using Airtable to maintain account health.
  • Build and maintain executive growth dashboards and behavioral funnels using Mixpanel, Google Analytics, and Tableau.

Qualifications
  • Proven startup experience with relentless grit, high agency, and a willingness to execute daily in the field.
  • Demonstrated success in B2B enterprise sales, offline merchant acquisition, and field operations.
  • Strong technical proficiency in product analytics and data tools including Mixpanel, Google Analytics GA4, Tableau, and Airtable.
  • Solid mastery of growth marketing, SEO, and commercial unit economics such as CAC, LTV, MRR, and ARR.
  • Exceptional analytical skills with a data-driven approach to funnel optimization and conversion management.

Benefits
  • Competitive compensation package with performance-based incentives tied to commercial OKRs.
  • Direct impact on solving Nigeria's energy crisis through innovative software and retail distribution.
  • Fast-paced, high-growth startup environment with opportunities for rapid professional advancement.

Skills

Growth Marketing B2B Sales Product Analytics Mixpanel Google Analytics Tableau SEO Conversion Rate Optimization
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