About the Role
Saro AgroSciences Limited, Nigeria's leading marketer of crop protection products, is seeking a talented Digital Marketing/Social Media Executive to amplify our mission of empowering two million farmers across Nigeria and Ghana. As 'The Farmers Friend,' we're committed to delivering superior agro-inputs and knowledge that sustainably increase agricultural yield and livelihoods. In this dynamic role, you will manage our digital presence, create compelling content, and collaborate with external agencies to execute campaigns that resonate with our target audiences.
Key Responsibilities- Develop and execute social media strategies aligned with seasonal crop focus across Facebook, Instagram, X (Twitter), LinkedIn, and YouTube
- Create, schedule, and publish engaging, audience-specific content that drives brand visibility and product adoption
- Monitor social media trends, competitor activities, and engagement metrics to optimize content performance continuously
- Build and nurture online communities through prompt, professional responses to inquiries and feedback
- Analyze performance reports from digital agencies and translate data into actionable insights for marketing leadership
- Maintain positive brand image while encouraging active audience participation and community growth
- Coordinate with external agencies to ensure campaign alignment with company objectives
- Bachelor's degree in any discipline with minimum Second Class Upper (2:1) classification
- 3-5 years of proven experience in digital marketing or social media management
- Age: 26-32 years
- Strong proficiency with Google Analytics, Hootsuite, Buffer, Canva, or Adobe Suite
- Excellent written and verbal communication skills with meticulous attention to detail
- Knowledge of agricultural trends and crop production (advantageous)
- Ability to multitask, meet deadlines, and adapt to evolving priorities