About the Role
Seven Up Bottling Company, a leading consumer goods manufacturer with a proud history of iconic global brands, is seeking a talented and results-driven Digital Marketing Manager to join our corporate team in Lagos. In this exciting role, you will spearhead our digital transformation, connecting our legendary beverage brands with millions of consumers across Nigeria through innovative online campaigns.
Key Responsibilities- Develop and execute comprehensive digital, social, content, influencer, and paid media strategies.
- Manage end-to-end digital advertising campaigns utilizing Google Ads, Meta Ads, SEO/SEM, and Google Analytics 4 (GA4).
- Oversee digital marketing budgets, agency relationships, and campaign ROI to ensure optimal financial performance.
- Collaborate cross-functionally to align digital initiatives with broader corporate sustainability and consumer engagement goals.
- Analyze campaign performance data and market trends to continuously optimize marketing strategies and drive brand growth.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- 3-5 years of proven experience in digital marketing, with strong preference for FMCG or consumer-facing industry background.
- Demonstrated expertise in Google Ads, Meta Ads, SEO/SEM, and GA4 analytics.
- Strong experience in digital budget allocation, agency management, and ROI tracking.
- Excellent analytical, data management, and communication skills with a hands-on approach to problem-solving.
- Competitive salary and performance-based bonuses.
- Comprehensive health insurance coverage for employee and dependents.
- Opportunities for professional development and career advancement within a global brand.
- A vibrant, collaborative, and inclusive work culture in the heart of Lagos.