Brand and Marketing Lead

Lonadek | Lagos, Nigeria

Full-Time Posted today 5 views

About the Role

Lonadek is a leading firm of technical consultants dedicated to implementing and developing local content that adds sustainable value to all stakeholders. We empower indigenous companies and locals by utilizing tested systems, processes, and procedures to deliver exceptional goods and services. We are currently looking for a creative, results-driven Brand and Marketing Lead to spearhead our marketing campaigns, strengthen our brand identity, and expand our market reach within the oil and gas industry and beyond.

Key Responsibilities
  • Develop and execute comprehensive brand and marketing strategies aligned with Lonadek's corporate goals and vision.
  • Manage digital marketing campaigns, social media channels, and corporate communications to enhance brand visibility.
  • Collaborate with technical and recruitment teams to create compelling content showcasing our core competencies and project successes.
  • Conduct market research and competitor analysis to identify new growth opportunities and industry trends.
  • Oversee the creation of marketing collateral, proposals, brochures, and website content to maintain brand consistency.
  • Organize and manage corporate events, webinars, and stakeholder engagements to promote our value proposition.
  • Monitor and report on the performance of marketing initiatives using relevant KPIs and analytics tools.

Qualifications
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Proven professional experience in brand management, corporate marketing, or a similar strategic role.
  • Strong understanding of the oil and gas, engineering consultancy, or human capital development sectors is a strong advantage.
  • Exceptional written, verbal, and interpersonal communication skills.
  • Demonstrated proficiency in digital marketing tools, social media management, and content creation.
  • Strong analytical skills with the ability to translate data insights into actionable marketing strategies.

Benefits
  • Competitive salary package commensurate with experience and industry standards.
  • Opportunities for professional growth, capacity building, and career advancement.
  • Collaborative and dynamic work environment contributing to national development and socio-economic transformation.

Skills

Brand Management Digital Marketing Corporate Communications Content Strategy Market Research Event Management
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