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Creative Marketing Strategist

Whip Smart Service Providers Limited | Lagos, Nigeria

Full-Time Posted today 2 views

About the Role

Whip Smart Service Providers Limited is looking for a strategic, innovative, and highly creative Creative Marketing Strategist to elevate its brand identity, develop impactful marketing campaigns, strengthen audience engagement, and drive measurable business growth. Operating across Nigeria with our head office in Lagos, we are dedicated to delivering exceptional home care services. In this role, you will work closely with the Creative Director, Social Media Team, and Management Team to develop and execute effective brand strategies that align with our vision and market positioning.

Key Responsibilities
  • Develop and implement data-driven brand and marketing strategies.
  • Ensure consistent brand messaging, tone, and visual identity across all platforms.
  • Conduct market research, competitor analysis, and customer insight studies.
  • Lead the development of creative campaigns, brand storytelling, and marketing activations.
  • Identify and manage influencer collaborations, strategic partnerships, and brand opportunities.
  • Lead brainstorming sessions and strategic marketing planning.
  • Monitor campaign performance, customer feedback, and brand growth metrics.
  • Maintain brand consistency across social media, events, and other customer touchpoints.
  • Collaborate with designers and content creators to translate brand visions into compelling messaging.
  • Present campaign results and strategic recommendations to management.
Qualifications
  • Minimum of HND or B.Sc. in Marketing, Business Administration, Mass Communication, or a related field.
  • 3 to 5 years of proven experience as a Creative Brand Strategist, Brand Manager, or similar role.
  • Excellent written and verbal communication skills.
  • Strong knowledge of brand positioning, campaign strategy, content ideation, and consumer behavior.
  • Proven copywriting and storytelling skills.
  • Experience in influencer marketing and brand partnerships.
  • A strong portfolio demonstrating brand growth, audience engagement, and campaign results.
  • Familiarity with Canva, CapCut, Adobe Suite, or similar creative tools.
  • Excellent organizational, leadership, and collaboration skills.
  • Must reside in Lagos, preferably Lagos Island.
Benefits
  • Competitive salary package commensurate with experience.
  • Opportunities for professional growth and career advancement.
  • A collaborative, supportive, and dynamic work environment.
  • Health and wellness benefits.

Skills

Brand Strategy Creative Campaign Management Market Research Influencer Marketing Copywriting Consumer Behavior Adobe Suite Content Ideation
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