About the Role
Join Rovedana as a Content Strategist and help us simplify staffing and payroll solutions for businesses across Nigeria. With a mission to provide exceptional employee experiences, we're seeking a creative professional to develop and execute content strategies that drive engagement, community growth, and business results. This hybrid role (1 day onsite weekly in Lagos) combines storytelling, video editing, copywriting, and campaign management to elevate our digital presence.
Key Responsibilities- Develop and implement comprehensive content strategies aligned with organizational goals and target audience needs
- Create, write, and edit compelling content and videos for social media, blogs, newsletters, websites, and digital platforms
- Identify and craft impactful stories from employees, partners, beneficiaries, and community projects
- Establish content themes, messaging pillars, tone of voice, and brand guidelines
- Conduct keyword research and apply SEO principles to optimize content performance
- Coordinate production of photos, videos, graphics, infographics, and multimedia content
- Manage digital marketing initiatives including paid ads, influencer campaigns, and conversion rate optimization
- Analyze content performance using data insights to improve engagement and revenue outcomes
- Present insights and recommendations to both technical and non-technical stakeholders
- OND, HND, or BSc in Mass Communication, English & Linguistics, or related field
- 3-4 years of proven experience as a Content Strategist with strong copywriting and storytelling abilities
- Advanced video editing skills using Adobe Premiere Pro, Final Cut Pro, or similar software
- Demonstrated experience developing content strategies that drive engagement and conversions
- Knowledge of digital marketing campaigns, paid advertising, and email marketing
- Strong understanding of YouTube management, SEO, and platform algorithms
- Proficiency with Google Analytics and ability to extract actionable insights from data
- Excellent communication skills and ability to manage structured content calendars
- Digital Marketing and Google Analytics certifications are desirable but not required
- Competitive salary: ₦300,000 net monthly
- Flexible hybrid work arrangement (1 day onsite per week in Lagos)
- Opportunity to make meaningful impact in the staffing and payroll industry
- Work with a mission-driven organization committed to employee excellence