About the Role
Westerfield College, a premier further education institution recognized by the British Council and international examination bodies, is seeking a talented and results-driven Business Development Manager. In this pivotal role, you will spearhead our Marketing and Admissions functions, driving student recruitment, building strategic partnerships, and expanding our market presence. Our college provides world-class academic preparation, offering students pathways into top undergraduate degree programs across the USA, UK, Europe, and the Caribbean. If you are passionate about education and possess a proven track record in driving business growth, we invite you to take our enrollment goals to the next level.
Key Responsibilities- Develop and execute comprehensive marketing and admissions strategies to achieve annual student enrollment targets.
- Identify, build, and nurture strategic partnerships with secondary schools, educational consultants, and key stakeholders.
- Lead promotional campaigns, educational fairs, open days, and outreach programs to enhance brand visibility across Nigeria.
- Manage the entire student recruitment lifecycle, from initial inquiry and counseling to successful enrollment and onboarding.
- Analyze market trends, competitor activities, and admission data to identify new growth opportunities and optimize outreach efforts.
- Lead, mentor, and motivate the marketing and admissions team to deliver exceptional performance and customer service.
- Bachelor's degree in Business Administration, Marketing, Education, or a related field; a Master's degree or relevant professional certification is an added advantage.
- Minimum of 5 years of proven experience in business development, sales, or marketing, preferably within the education sector.
- Exceptional leadership, communication, and interpersonal skills with a strong customer-centric approach.
- Demonstrated success in meeting or exceeding ambitious revenue or enrollment targets.
- Deep understanding of the Nigerian education landscape and international university pathways is highly desirable.
- Competitive salary with attractive performance-based commissions and bonuses.
- Opportunities for professional development and career advancement within a global academic environment.
- Health insurance and other staff welfare packages.
- A collaborative, dynamic, and supportive work culture that values innovation and impact.