Brand Strategist / Marketing Manager

Sales Force Consulting | Lagos, Nigeria

Full-Time Posted 1 day ago 1 view

About the Role

Sales Force Consulting is a premier business and human capital development firm renowned for delivering exceptional corporate solutions, capacity building, and strategic marketing management. We are currently seeking a visionary and results-driven Brand Strategist / Marketing Manager to join our esteemed team in Nigeria. In this pivotal role, you will be responsible for shaping our brand identity, expanding our market presence, and executing high-impact marketing campaigns that directly contribute to our top-line and bottom-line growth.

Key Responsibilities
  • Focus on creating an enduring brand for the company products across diverse target markets.
  • Develop and execute comprehensive strategies and tactics to build widespread awareness across all critical marketing channels.
  • Manage end-to-end marketing campaigns from ideation through to flawless execution and performance tracking.
  • Initiate and oversee a variety of dynamic media strategies spanning traditional and social media platforms.
  • Produce valuable, engaging content for the corporate website and blog to attract, engage, and convert target audiences.
  • Build and nurture strategic partnerships with key industry players, media agencies, and external vendors.
  • Oversee and approve all marketing collateral, ranging from digital website banners to physical brochures.
  • Measure, analyze, and report on the performance of all marketing campaigns against pre-defined business goals.
  • Analyze evolving consumer behavior and market trends to continuously optimize and adjust advertising campaigns.

Qualifications
  • Possession of a Bachelor degree in any relevant discipline; additional professional qualifications or certifications will be a distinct advantage.
  • A minimum of 7 years of demonstrable professional experience in marketing, brand management, and strategic communications.
  • Exceptional marketing management expertise coupled with strong commercial business acumen.
  • Meticulous attention to detail and high operational efficiency.
  • Proficiency in utilizing computer systems, digital marketing tools, and modern software applications.

Benefits
  • Competitive salary package commensurate with industry standards and your level of experience.
  • Opportunities for continuous professional development and career progression within a leading consultancy firm.
  • A collaborative, dynamic, and intellectually stimulating work environment that values innovation and impact.

Skills

Marketing Management Brand Strategy Business Acumen Digital Marketing Content Creation Campaign Management Media Relations Attention to Detail
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