About the Role
Sany Nigeria is looking for a strategic and visionary Brand Manager to help establish SANY as one of the most recognized, respected, and trusted industrial brands in the Nigerian market. This is a high-impact leadership role focused on translating corporate strategy into actionable market execution. You will serve as the crucial bridge between business objectives and market presence, ensuring that every campaign, partnership, communication, and brand experience strengthens our position across the country. Whether engaging contractors, fleet owners, mining operators, engineers, government stakeholders, or top-tier talent, you will drive initiatives that maximize visibility and cement our reputation for excellence in the industrial sector.
Key Responsibilities- Develop and execute comprehensive brand strategies that align with Sany Nigeria's corporate goals and drive market share.
- Oversee the successful execution of high-impact marketing campaigns, corporate communications, public relations, and strategic partnerships.
- Ensure brand consistency across all customer touchpoints, driving recognition among key stakeholders including contractors, engineers, and government officials.
- Lead and mentor internal marketing teams and manage external agency relationships to deliver exceptional results.
- Monitor market trends, competitor activities, and brand perception in Nigeria to identify new opportunities for growth and visibility.
- Bachelor's degree in Marketing, Communications, Business Administration, Advertising, Public Relations, Mass Communication, or a related field.
- Minimum of 7 years of proven experience in Brand Management, Marketing, Communications, Corporate Affairs, or Public Relations.
- Demonstrated leadership experience in managing teams, external agencies, or complex cross-functional projects.
- Prior experience within industrial, manufacturing, engineering, construction, automotive, infrastructure, or complex B2B environments is highly preferred.
- Strong expertise in digital marketing, public relations, event marketing, and corporate communications with a track record of building brand awareness.
- Competitive salary and performance-based incentives.
- Comprehensive health insurance coverage for employee and dependents.
- Opportunities for professional development and career advancement within a global organization.
- Dynamic, collaborative, and fast-paced work environment with a talented team.