About the Role
Filmhouse Limited, a leading dynamic film exhibition, distribution, and cinema development company in Nigeria, is seeking a creative and data-driven Digital Marketing Executive. In this role, you will help shape our online presence, execute impactful social media strategies, and drive ticket sales and brand loyalty for Filmhouse, FilmOne, and Filmhouse+.
Key Responsibilities- Design and implement comprehensive social media strategies aligned with overall business goals and brand guidelines.
- Conduct thorough research on current industry benchmark trends and audience preferences.
- Collaborate with in-house graphic designers to produce visually compelling digital materials that drive sales.
- Develop, oversee, plan, and schedule engaging content across platforms including Twitter, Facebook, Instagram, and YouTube.
- Manage and grow vibrant online communities by actively responding to posts and sparking meaningful discussions.
- Identify, onboard, and manage influencers for targeted brand and film marketing campaigns.
- Generate strategic digital ideas to maximize Return on Investment (ROI) across all company portfolios.
- Plan, execute, and optimize social media campaigns to achieve targeted box office and content results.
- Analyze campaign performance using data-based analytics tools and present clear, KPI-driven reports.
- Bachelor's degree in Mass Communication, Marketing, or a related field.
- Minimum of 3 years of proven digital marketing experience, preferably within the entertainment or media industry.
- Relevant certifications, such as Google Ads or Google AdSense, will be an added advantage.
- Exceptional copywriting, content creation, and community management skills.
- Proficiency in utilizing social media scheduling and analytics tools.
- Competitive salary package and performance-based incentives.
- Opportunities for professional growth within a fast-paced entertainment company.
- Exciting perks including free cinema access and movie premieres.
- A collaborative and dynamic work environment.