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Assistant Manager, Trade Development - North West B2C

Flour Mills of Nigeria Plc | Nigeria, Nigeria

Full-time Posted 1 day ago 0 views

About the Role

Flour Mills of Nigeria Plc, a prominent leader in the Nigerian manufacturing and FMCG sector, is seeking a dynamic and results-driven professional to join our commercial team. As the Assistant Manager, Trade Development - North West B2C, you will play a pivotal role in driving trade development initiatives, managing distributor networks, and enhancing route-to-market effectiveness to achieve our revenue and market penetration goals within the assigned territory.

Key Responsibilities
  • Manage and develop strong relationships with Key Distributors to drive sales growth and market expansion across the North West region.
  • Execute comprehensive trade development strategies that consistently support the achievement of sales volume and revenue targets.
  • Lead direct-to-retail redistribution activities through the effective coordination of van sales and open market sales operations.
  • Ensure strict compliance with route planning processes, sales operating procedures, and the optimal use of sales automation tools.
  • Expand market coverage actively by identifying, appointing, and managing high-performing sub-distributors within assigned territories.
  • Develop and implement robust Joint Business Plans with Key Distributors to improve operational performance and achieve agreed business objectives.
  • Conduct regular market visits to assess emerging opportunities, customer needs, distribution effectiveness, and competitor activities.
Qualifications
  • Bachelor's degree in Business Administration, Marketing, Sales, Economics, or a related discipline from a recognized institution.
  • Minimum of three years of relevant sales experience within the fast-moving consumer goods industry, preferably focusing on redistribution sales, trade development, or route-to-market operations.
  • Proven track record of successfully managing Key Distributors and driving impactful sales growth across large, competitive territories.
  • Strong proficiency in sales data analysis, strategic negotiation, relationship management, and team leadership.
Benefits
  • Competitive salary and performance-based incentive structures.
  • Comprehensive health insurance coverage for employee and dependents.
  • Opportunities for continuous professional development and rapid career progression.

Skills

Trade Development Distributor Management Route-to-Market FMCG Sales Key Account Management Negotiation Data Analysis
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